Complete online perception research.

Vibetrak, an innovative solution to traditional dial testing, is a web-based tool that allows a variety of audiences to evaluate content at their convenience while providing moment-to-moment feedback for your immediate review and analysis. Participants can be from anywhere in the world – just as long as they have access to the Internet. This type of perception testing is convenient, accurate, reliable and cost effective.

Now Accepting Ads for the National Vibetrak Advertising Omnibus

Put your advertisement to the test!
Vibetrak your 30 second commercial in front of a national audience. Then let our professional research analysts assemble a complete report on how your ad performed among multiple demographics and regions.

Vibetrak is perfect for evaluation of:

Benefits of Vibetrak

  • Strong Panel Sampling

    Web-based delivery eliminates geographic constraints, supporting a larger and stronger representative sampling.
  • Natural Testing Environment

    Testers can be in their natural viewing environments providing unbiased evaluation.
  • Flexible Methodology

    Testing can be used for large scale sampling or as an effective feedback tool during focus group sessions.
  • Real Time Feedback

    Continuous data feedback allows the client to view results anytime during the process.
  • Cost Savings

    Significant cost savings by reducing the time, travel and facility expenses required for traditional dial testing research.
  • Speed

    Many projects can be turned in as little as a week by reducing traditional requirements.
  • 24/7 Access

    Data, findings and evaluations available via client portal any time of the day or night.
  • Platform Independent

    Designed to work with a wide variety of computer platforms and web browsers.