Complete online perception research.

Vibetrak, an innovative solution to traditional dial testing, is a web-based tool that allows a variety of audiences to evaluate content at their convenience while providing moment-to-moment feedback for your immediate review and analysis. Participants can be from anywhere in the world – just as long as they have access to the Internet. This type of perception testing is convenient, accurate, reliable and cost effective.

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Now Accepting Ads for the National Vibetrak Advertising Omnibus

Put your advertisement to the test!
Vibetrak your 30 second commercial in front of a national audience. Then let our professional research analysts assemble a complete report on how your ad performed among multiple demographics and regions.

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Vibetrak is perfect for evaluation of:

Benefits of Vibetrak

  • Strong Panel Sampling

    Web-based delivery eliminates geographic constraints, supporting a larger and stronger representative sampling.

  • Natural Testing Environment

    Testers can be in their natural viewing environments providing unbiased evaluation.

  • Flexible Methodology

    Testing can be used for large scale sampling or as an effective feedback tool during focus group sessions.

  • Real Time Feedback

    Continuous data feedback allows the client to view results anytime during the process.

  • Cost Savings

    Significant cost savings by reducing the time, travel and facility expenses required for traditional dial testing research.

  • Speed

    Many projects can be turned in as little as a week by reducing traditional requirements.

  • 24/7 Access

    Data, findings and evaluations available via client portal any time of the day or night.

  • Platform Independent

    Designed to work with a wide variety of computer platforms and web browsers.